Facebook is currently one of the most popular social networking services in the world with millions upon millions of users. As an Etsy seller, you can use Facebook to come in contact with potential buyers, as well as enhance your online presence. Creating a fan page for your Etsy shop or promoting your business through a personal account can become a highly beneficial tool in marketing your crafts.
Personal vs. Business Facebook Account
When you first create a Facebook account, you have the option to start a personal or business profile. Choose a business profile if you intend on purchasing space for sidebar ads on Facebook. This type of account is also used to establish a Fan Page, but cannot be used for any other interaction on Facebook.
Keep in mind that with a business account:
- You cannot have friends.
- Other users cannot view your profile or Wall.
- You cannot like or comment on other pages.
A business Facebook account is perfect for crafters that have no intention of socializing with other users outside of their page. Use this account to market your goods and make announcements regarding your Etsy shop.
With a personal account, you can:
- Connect with friends, family and clients.
- Share online activities and status updates.
- You can invite Facebook users to like your Etsy shop.
A personal Facebook account is ideal for crafters who want to socialize with others and maximize the ways they connect with potential shoppers. You will serve as the representative of your Etsy shop – interacting with other crafters and sharing your own creations.
Signing Up for Facebook
To sign up for a Facebook account, visit the main page and enter the proper information. Use an email address that is frequently checked so that you can stay on top of updates. Next, upload an image or your Etsy shop logo, which is then displayed on the top left corner of your public profile. For more information, Facebook offers plenty of information, including how to adjust account settings and set up a new fan page.
Join Craftsyble Fan Page
When you are done creating your Facebook Fan Page or Facebook Personal Account please visit Craftsyble on Facebook! We’d love to have you join us!