Today in the spotlight, we have the talented Ms. Andrea Procida of Andrea Wysocki Jewelry. We asked her a few questions so you get to know her better.
What’s the story behind your company?
I would love to say I grew up dreaming of being a jewelry designer, but I didn’t. When I went to college I thought I was going to study Graphic Design. During my second semester I took a jewelry class and there was no turning back, I was hooked. I discovered that I absolutely love working with my hands but I also love working with people. I felt that jewelry design was a great way to do both.
Each piece is handcrafted in my Oregon studio where I am surrounded by nature. My pieces tend to have an organic feel to them, which comes from the incredible environment around me. You will notice a lot of sea greens and blues as I am drawn to subtle, soothing colors. I started adding a hammered texture to my work a few years ago which has now become my signature look. It is a way for me to leave my mark on every piece.
What inspires you?
I am inspired by simple shapes and nature. I love creating jewelry that can be worn everyday.
How would you describe your style in 3 words?
Clean, simple, modern.
In your opinion, what’s the best part of being an entrepreneur?
I love that I can make my own schedule and be home with my two boys. I am able to do things for myself and grow MY business not someone else’s.
If you were to start all over again, what would you do differently?
I want to say that I should have ventured out on my own sooner but I actually think it’s good that I didn’t. I learned a lot working for someone else for 9 years and was able to have my two kids while slowly working on my business. Once I felt ready I went for it and have never been happier!
Any advice for other entrepreneurs who are just starting?
Be patient. There are a lot of other people doing the same thing as you. Make sure you stand out from the rest and that your product and branding are cohesive.
What’s next? Any plans for the future?
I am working on expanding my business and doing more wholesale. I would love for my jewelry to be seen in stores throughout the US. I am really excited for my newest collection for the fall! You will have to stay tuned until then.
Name: Andrea Procida
*** If you are a successful artisan with an online store and fabulous products and would like to be “In the Spotlight”, feel free to submit your info. ***